It’s like peanut butter and jelly, Sonny and Cher, or bread and butter: content marketing and SEO (search engine optimization) just naturally go together. However, unless you know how content marketing helps SEO, merging both techniques into one effective strategy can...
Search Engine Optimization
SEO Conversion Rates Calculation Guide
After conducting a website audit, many site owners decide to invest in SEO. Smart SEO can give you a major increase in organic website traffic, and by extension leads, clients, and revenue. The main challenge with SEO campaigns is calculating ROI. While PPC...
Why Is Having Duplicate Content an Issue for SEO?
Looking for professional SEO help? Call Results Digital at (281) 975-2086! One question our clients often ask is, “Why is having duplicate content an issue for SEO?” As you may know, the role of content marketing in...
The Importance of Content Gap Analysis for SEO
One of the most important yet sadly underutilized SEO (search engine optimization) techniques is content gap analysis. As content marketing and SEO go hand-in-hand, it makes sense that evaluating and examining your content would be part of your overall marketing...
Do Google Ads Help SEO?
Do Google Ads Help SEO? If you’ve been trying to get the website for your business to show up more in the Google search results, you may have been using digital marketing strategies that are commonly called “SEO”, which stands for search engine optimization. Just as...
AI in Digital Marketing: The Secret Weapon in Powerful Marketing Strategy
Artificial Intelligence is a Key to Winning in Digital Marketing Nowadays There is an increasing amount of talk these days about robots replacing human workers or even human soldiers. This talk about robots has even reached the digital marketing industry in the form...